Entertainment
MidBritons are very cultural and regularly visit the cinema or theatre, as well as attend gigs. Here, you can see from the data that they have a strong interest in different types of entertainment. Read about what types of films they like, how often they go to the theatre, how much they pay for gig tickets as well as how far they're willing to travel and where they get their music from.
The information is based on findings from the MidBritain panel, and various industry sources such as TGI. Please refer to each document which will state where the information is from.
